Nous.

Installment selling deserves better than a notebook.

Nasiya moves a large share of everything sold in Uzbekistan above a million som, and the merchants carrying that risk are doing it with a photocopier and a phone.

What we believe.

The exposure network compounds

Every shop that joins makes the stacking check sharper for every other shop. A competitor starting later starts with an empty graph, and the graph is the product.

We sit at the counter

Nous is used at the moment of sale, by the seller, on every single deal. That is the hardest position to be displaced from in retail software.

Built for nasiya, not translated into it

Flat markup, down payments, cash payments, Telegram, passport PINFL, Uzbek contract law. Generic lending software gets all of this wrong.

Pre-launch, building with merchants in the room

Stage
Pre-seed, pre-revenue
Product
Working prototype
Pilot
Onboarding first Tashkent cohort
Team
Founding team in Tashkent

What we are doing next

  1. 01Ship the counter app to the first paying cohort
  2. 02Reach 1 000 plans under management to make the exposure graph useful
  3. 03Publish measured overdue-rate reduction from cohort one
  4. 04Formalise data sharing with a credit information partner

Who is building it.

U

Umar

Founder

Building Nous from Tashkent. Replace this line with the specific thing that makes you the person to solve installment risk here.

Read the pitchGet in touch

Based in Tashkent.